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DITCHING DAIRY IN 2026
Your new yearβs goals just got tastier. Better for you, better for the earth - your path to a fresh start this year begins with plant-based elegance.
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Make your resolution matter. Join thousands going dairy-free this Veganuary,
for your health, for the planet, for the animals.
Take The Veganuary Pledge
CLEAN INGREDIENTS
CLEAN INGREDIENTS
NO CHOLESTEROL
NO DAIRY BLOAT
PLANT-BASED
NO FAKE STUFF
SUSTAINABLE
CLEAN INGREDIENTS
CLEAN INGREDIENTS
NO CHOLESTEROL
NO DAIRY BLOAT
PLANT-BASED
NO FAKE STUFF
SUSTAINABLE

The resolution you'll have no trouble keeping
Say goodbye to dairy bloat
That post-dairy feeling? You wonβt miss it. Over 60% of humans experience lactose intolerance. Itβs time to eat cheese that leaves us feeling great.
No fake stuff
What we put into our bodies means everything for our health. Weβre committed to no Frankenstein products and no overly-processed ingredients. Just clean, simple plant-based cheese made from thoughtfully sourced ingredients.
No cholesterol
With no animal-based ingredients, our cheeses have zero cholesterol, making them heart-healthy and better for you.
Rebel for the earth & animals
If your goal this year is to be kinder on the world around you, plant-based foods are a major step in that direction. With just a fraction of the footprint of traditional dairy, Rebel is gentler on the Earth & our animal friends.
SPEND $300 THIS JANUARY AND YOU'LL GET YOUR CHOICE OF A NEW HOODIE!
Itβs the softest, coziest βpour me another glass of wineβ hoodie youβll ever own.
Not sold anywhere, not available later. Just through this challenge. Choose between the dusty rose embroidered hoodie or the Rebel metallic.

Craving cheese but not dairy?
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